Parker Executive Search
Parker Executive Search helps universities find the best leaders for top jobs. Since 1984, they've matched thousands of talented executives with roles in education, sports, and healthcare. Their personal, hands-on approach has led to over 2,500 successful hires at leading schools across the country.
Key outcomes for Parker Search:
75% faster website loading time, making it easier for users to find information and improving Google rankings
Clearer website structure that better explains their three main services and how they help clients
Modern design that keeps their trusted brand look while working better on phones and tablets, leading to 40% more contact form submissions
More Than Just a Search Firm
Parker Executive Search needed a website that matched the caliber of their work. While their track record of successful placements spoke for itself, their online presence wasn't effectively showcasing their unique approach or expertise.
The dated design and complex navigation made it challenging for university leaders and athletic directors to quickly grasp their value proposition.
Most importantly, they needed a website that would preserve their boutique, relationship-driven brand while delivering a modern digital experience worthy of their reputation.
Digging Deep, Moving Fast
We kicked off with an intensive discovery phase to understand Parker's unique positioning in the executive search landscape.
Their blend of boutique service and proven results required a delicate balance - the site needed to convey their established expertise while highlighting their energetic, relationship-driven approach.
We mapped out a content-first strategy that would showcase their three distinct practice areas while maintaining a cohesive narrative about their hands-on methodology.
Working closely with their team, we developed a site architecture that would guide potential clients naturally through their value proposition and process.
Building Tomorrow's Foundation
We built a streamlined, modern website that puts Parker's strengths front and center.
The new site structure guides visitors through a clear narrative about their approach, with dedicated sections highlighting their proven process and expertise across higher education, sports, and academic health sciences.
We developed an intuitive navigation system that makes it easy for busy executives to find relevant information, while the responsive design ensures a seamless experience across all devices.
The refined visual design maintains their signature professional aesthetic while introducing contemporary elements that reflect their dynamic, relationship-driven culture.
